Privacy Policy

Privacy Policy

1. Introduction and Scope

Inherent Wealth ("we", "us", "our") provides services to individuals and businesses. This Privacy Policy applies to personal information we collect in the course of commercial activities. We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and any applicable provincial privacy laws. By using our services or visiting our website, you acknowledge and consent to the practices described in this policy.

2. Our Commitment to Fair Information Principles

Our privacy practices align with PIPEDA’s ten Fair Information Principles. These principles guide our approach to data governance and accountability.

Accountability

We designate a Privacy Officer responsible for compliance. All staff are trained to uphold privacy obligations.

Identifying Purposes

Before or at the time we collect personal information, we explain why we need it. We document our purposes and communicate them clearly.

Consent

We obtain meaningful consent for the collection, use and disclosure of personal information. Depending on the sensitivity of the data and the context, consent may be express or implied. You may withdraw consent at any time.

Limiting Collection

We collect only the information necessary to fulfill our identified purposes and do so fairly and lawfully.

Limiting Use, Disclosure & Retention

Personal information is used and disclosed solely for the purposes for which it was collected and retained only as long as necessary. We dispose of information securely when it is no longer required.

Accuracy

We strive to ensure that personal information is accurate, complete and up to date. You may request corrections to your information at any time.

Safeguards

We protect personal information using appropriate physical, organizational and technological safeguards tailored to its sensitivity.

Openness

Our privacy policies and practices are transparent. We make information about our privacy management program available upon request.

Individual Access

You can request access to your personal information held by us and receive an account of its use and disclosure. We respond within a reasonable time and at minimal or no cost.

Challenging Compliance

If you have concerns about our compliance with these principles, you may contact our Privacy Officer. We investigate all complaints and take appropriate corrective measures.

3. Information We Collect

We collect personal information directly from you and through your interactions with us. The types of information include:

  • Contact and identification: Name, email address, mailing address, phone number and other identifiers.
  • Transactional: Payment and billing information, purchase history and records of services provided.
  • Usage and technical data: IP address, device information, browser type, pages visited, and log files gathered when you access our website.
  • Communications: Correspondence with us, customer support inquiries and feedback.
  • Marketing preferences: Choices regarding subscriptions, marketing communications and cookies.

We may also collect publicly available business contact information and information provided by third‑party services, subject to applicable privacy laws. When collecting sensitive data or information from children under 13, we obtain verifiable parental or guardian consent.

4. How We Use Personal Information

We use personal information for the purposes identified at the time of collection, including:

  • Providing products and services, processing transactions and managing customer accounts.
  • Responding to inquiries and providing customer support.
  • Communicating about updates, promotions and other relevant information (with your consent).
  • Understanding how our services are used to improve user experience and develop new offerings.
  • Complying with legal and regulatory requirements and protecting the security and integrity of our systems.

We retain personal information only as long as necessary to fulfill these purposes or as required by law. When information is no longer needed, we dispose of it securely.

5. Cross‑Border Data Transfers

We may store or process your personal information outside of Canada, including in the United States or other jurisdictions where our service providers are located. When information is transferred internationally:

  • We ensure that our contracts with third parties provide a comparable level of protection to Canadian privacy laws and limit the use of your data to our specified purposes.
  • We inform you that your information may be accessed by foreign courts, law enforcement and national security authorities in those jurisdictions.
  • We exercise due diligence in selecting vendors and require appropriate technical and organizational safeguards.
  • We obtain consent when required, and you may withdraw your consent to international transfers subject to legal or contractual restrictions.
  • We conduct ongoing monitoring and audits to ensure our partners continue to meet privacy and security obligations.

By using our services, you consent to the transfer of your personal information across borders as described above.

6. Security Safeguards

We take reasonable precautions to protect personal information from unauthorized access, loss or misuse. Measures include:

  • Physical safeguards: secure facilities and controlled access to offices and data centres.
  • Administrative safeguards: privacy training, strict access controls and data handling policies.
  • Technical safeguards: encryption, network monitoring, multifactor authentication and regular security assessments.

If we learn of a security breach involving personal information that poses a real risk of significant harm, we will notify affected individuals and the Office of the Privacy Commissioner of Canada as required.

7. Your Rights and Choices

Under Canadian privacy law you have the right to:

  • Access your personal information and know how it is used and disclosed.
  • Request correction of inaccurate or incomplete information.
  • Withdraw consent to our use or disclosure of your information, subject to legal or contractual restrictions and reasonable notice.
  • Complain about our privacy practices to our Privacy Officer or to the Office of the Privacy Commissioner of Canada.
  • Manage cookies and marketing preferences using the controls provided on our website or in communications.

You may exercise these rights by contacting us using the details in the Contact section below.

8. Children’s Privacy

Our services are intended for individuals 13 years of age or older. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If we become aware that we have collected such information, we will delete it promptly. Parents or guardians who believe their child has provided us with personal information may contact us to request deletion.

9. Cookies, Analytics & Tracking

We use cookies and similar technologies to provide essential site functionality, understand how visitors use our website and deliver personalized content. Where required, we obtain consent before placing cookies on your device. You can manage cookie preferences through your browser settings or our cookie banner.

10. Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make material changes, we will post a notice on our website and indicate the effective date at the top of this policy. Your continued use of our services constitutes acceptance of the revised policy.

11. Contact Us

If you have any questions, requests or complaints regarding this Privacy Policy or our privacy practices, please contact our Privacy Officer:

Email: info@inherentwealth.ca
Address: 806 Old York Rd. Burlington ON L7P 4X9
Phone: 647.879.4450

We will respond to your inquiry in a timely manner and strive to resolve any issues to your satisfaction.